It's July. And for us girls that means just one thing: skimpy, breezy summer clothes. And let's face it. It sucks when your brastraps peek out of your favorite tight tanktop. The solution? A Belabumbum racerback bra. The folks at Lucky magazine get this: 'these gorgeous racerback bras are actually as alluring as they are useful.' Click on the middle and right-hand images to see them bigger.

This summer, the staff at Mothering got together to pick out their favorite finds, the latest  'strokes of genius' for new moms. On the list is Belabumbum's Lotus Lace nursing bra: 'This yummy confection combines comfort, sexiness, and ease. I can vouch that it also works fine BBE (beyond the breastfeeding era) — the clasps are very unobtrusive.' mce_src='http://buzz.belabumbum.com/wp-content/uploads/2009/07/art_mothering_julaug2007_in-200x181.jpg' alt='Mothering detail, July-August 2007' height='181' width='200'> Click on the right-hand image to see it bigger.

We love to update retro classics. Apparently the folks at Tango magazine appreciate this: 'Tiny pink bows and ruffled edges put a finishing touch on Belabumbum's deliciously retro Girly Gingham underwire bra and ruched hipster panty.' Delicious for sure ;) Click on the right-hand image to see it bigger.

That Olivia boyshort. She's everywhere! This month, we found her in Luxury Spa Finder. Looking all diaphanous and cool in a beautiful backlit layout. Apparently now she's getting recognized for her great fit: 'Have a full-coverage policy? Olivia tulle-and-lace girl shorts fit perfectly.' Where will we find her next?! Click on the right-hand image to see it bigger.

Family Circle features Belabumbum's Oliva Bralette in its May 2007 issue. The article explains the importance of building your 'bra wardrobe'. Make sense — it's simply not a good idea to wear your tired old sports bra every day. Trust us on this. Click on the right-hand image to see it bigger.